The other side of commercials

Hi guys!:)

Today's post is going to be about advertisements. The first, the most elementary question is who among us likes when a commercial suddenly pops out on the screen interrupting the movie we are currently watching or when it appears out of the blue while we are reading something on a website? I guess nobody. Advertisements seem to be the biggest scourge of our times and a real plague in the Internet, you can come across them practically everywhere. However, there are commercials which, believe me or not, can capture your heart by the message they are carring. Those type of advertisements does not really promote any product but, above all, they appeal to our sensitivity or try to awake  it in us somehow. Some people may say that those commercials use this unquestioned manipulative strategy to simply grab our attention but in my opinion, it is not so obvious. Do they actually draw our attention? Yes, there is no doubt about it but in my opinion there are made to change a little bit our perception of the world or some common beliefs which are harmful towards some group of people. What I have in mind is for exemple commercials produced by Dove and Always companies, the ones people cannot see in the television. They usually present some adult women or young girls being asking questions which are made on purpose to break the stereotypes and convince the audience that being a female does not mean being weak, worse, less inteligent or that it does not determinate your position in the society, like what profession you should have or what your interests should be and that females can compete with men in everything. If you haven't seen those commercials, I really recommend you to check them out, they are worth spending time! Now, I would also like to make a short comment on the polish, christmas advertisement made by Allegro which moved the hearts of the people all around the world. It is about the old man who orders online a manual of english for beginners to learn the language and at the end of the commercial we find out what was the reason of him doing it. It is truly a masterpiece among the advertisements, incredibly touching and it reflects perfectly the reality we are living in. I do not want to spoil the commercial so those of you who didn't see it, can go and watch it:) It is all for today, see ya in the next post! Bye!:)